Pharr EDC Highlights Strategic Development at Greater McAllen REALTORS® Forum

Pharr EDC CEO Victor Perez shared key updates on trade, infrastructure, and industrial development during the Greater McAllen REALTORS® forum, reinforcing Pharr’s leadership in South Texas growth.

Pharr Economic Development Corporation (Pharr EDC) played a leading role in the recent Realtor Power Hour, hosted by the Greater McAllen Association of REALTORS®. The forum brought together economic development and real estate professionals to discuss the future of South Texas, with a focus on investment, infrastructure, and commercial momentum.

Victor Perez, President & CEO of Pharr EDC, participated in a featured Economic Development Panel where he shared insight into the city’s major initiatives, including infrastructure expansion, binational trade advantages, and industrial growth tied to the Pharr International Bridge.

During the session, Perez emphasized how Pharr’s strategic location, robust logistics capabilities, and active collaboration with key stakeholders continue to position the city as a competitive destination for business and investment. From manufacturing to cross-border commerce, Pharr’s role in the regional economy continues to gain strength.

Pharr EDC also highlighted the importance of engaging with the local real estate community to align economic development goals with commercial and residential growth. The participation of REALTORS® is vital to supporting the city’s expansion, housing demand, and long-term investment appeal.

“We appreciate the kind invitation from the Greater McAllen Association of REALTORS® and the opportunity to share how partnerships are driving real momentum in Pharr,” said Victor Perez.

As Pharr continues to lead with vision and strategic planning, events like this forum reinforce its commitment to transparency, collaboration, and sustainable economic progress.